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Welcome to Something Different

About Us

Welcome to Something Different Wholesale

 Something Different Wholesale has grown rapidly over the past 19 years and is recognised as one of the UK's leading wholesale giftware suppliers and importers.

We pride ourselves offering exceptional customer service matched with a wide and varied selection of stock, delivering to customers worldwide and catering for all sizes of business.

Our unique selling point of No Minimum Order means that our business appeals to customers who would like the flexibility to trial giftware ideas with their customers with the option to top up stock with fresh and new products little and often.

We have a fantastic in house creative team who design our products and our buyers work closely with our trusted supply chain to bring you unique products at the most competitive prices.

We have over 3,000 products in stock available for next day delivery and FREE UK delivery on orders placed over £75.

Read on to find out a little more about our history.


Humble Beginnings

Established by our CEO Jane Wallace-Jones, Something Different began as a humble car boot sale in the early 1990s. Jane, who had an eye for giftware and a passion for sales, began selling goods at local car boot sales before moving on to the world of daily markets, occupying units in several locations across South Wales.


As time passed, Jane developed an interest in becoming a wholesaler and in 1999 she took on a 5,000 square foot warehouse in Baglan. The model was simple, she bought stock in bulk from other importers and manufacturers, held it in the warehouse and used it to supply her chain of market stalls and offered cash and carry to local customers.In 1999, the Something Different website was launched. The first ecommerce business in its field, it was an overnight success and the business began to experience rapid growth.


Today we’re recognised as one of the largest giftware importers in the UK, stocking over 3000 products and supplying over 25,000 customers worldwide.

Our Mission

Here at Something Different we have big ambitions. We want to become the go-to supplier for each of our customers and make the task of purchasing an easy and enjoyable one. From contemporary trend-led products to traditional bestsellers, we want to provide the widest array of designs for you to choose from so that you’re sure to find products your customers will love.


Making a Difference

At Something Different we proudly support several charities and social projects around the world. These causes include the RSPCA Llys Nini branch which receives a minimum 20p donation for every item sold from our exclusive Paws and Claws range. At Something Different we’re committed to purchasing products that are produced with fair working conditions, safe production facilities and fair pay for workers. Look out for our ethical sourcing sticker on our products.

Why Order From Us?

  • No Minimum Order
  • Low Carriage Rates - Free UK Delivery on orders over £75*
  • Over 3000 products in stock available for next day delivery
  • Over 18 Years Experience
  • 10% Discount on all first orders placed - use code FIRST10
  • Shop online, by phone, email, at trade shows or with our friendly sales  representatives
  • Experienced, friendly customer service team – rated Excellent on Trustpilot
  • Hundreds of exclusive products designed in house by our creative team
  • Direct imports to bring you the most competitive prices